Recession-Proof Marketing
Keep customers coming back even when budgets are tight with these proven subject headings.
Here are some Psychology-Backed Subject Lines:
The “Exclusive Perk” Email
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- For: Rewarding top customers
- Subject: “You’re Invited: A Little Something Just for You”
The “We’re Here for You” Email
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- For: Building trust during tough times
- Subject: “No Gimmicks—Just Real Support for You”
The “Early Access” Flash Sale
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- For: Creating urgency without desperation
- Subject: “Your Early Pass to our special deals before we tell everyone”
The “We Miss You” Re-Engagement Email
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- For: Bringing back inactive customers
- Subject: “We Noticed You’ve Been Gone—Here’s a Welcome Back Gift”
The “Community Appreciation” Email
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- For: Local businesses fostering loyalty
- Subject: “Because You’re More Than a Customer—You’re Family”
“All my discovery sessions were really helpful. An investment well worth my time.”
– Happy Customer